Automaker Kia has enlisted rockers MÖTLEY CRÜE, supermodel Adriana Lima and mixed martial arts fighter Chuck Liddell for its 60-second ad called "Drive The Dream" for the Kia Optima Limited.
Kia's Super Bowl XLVI ad will premiere on February 2 on over 18,000 movie screens, while the company will also run 15-seconds teasers with Adriana Lima on TV and in cinema from January 27.
According to USA Today, the idea for the ad is one man's fondest dream.
"As we're dreaming at night, our true desires come out," says Michael Sprague, Kia Motors America head of marketing and communications.
The ad features Lima waving the checkered flag at a speedway, a MÖTLEY CRÜE concert, Chuck Liddell battling in the ring, a heroine and hunk on horseback in a romance novel setting, champion bull rider Judd Leffew taming a bucking rhinoceros, with the ending bringing a fairy tale atmosphere. Sprague calls it "the ultimate man's dream" yet is quick to add "but it's not offensive to women, either."
25 de jan. de 2012
CHICKS\\ MÖTLEY CRÜE Featured In KIA's Male-Fantasy Super Bowl Ad
Marcadores: Adriana Lima, CHICKS, MOTLEY CRUE
Assinar:
Postar comentários (Atom)
<< mais lidas
-
Fan-filmed video footage of members of SEPULTURA and ANTHRAX performing the SEPULTURA classic "Refuse/Resist" at the Zwarte Cross ...
-
Former GUNS N' ROSES and current VELVET REVOLVER drummer Matt Sorum has formed a new band called DIAMOND BABY. The group, in which Sorum...
-
Madison, uma moderadora do fórum do site MYGNR.COM, dedicado exclusivamente ao GUNS N' ROSES, teve sua atenção chamada por ninguém menos...
-
Editorial: Eu, Kajibrino, venho por meio deste post, pedir desculpas aos São Paulinos e aos demais Headbangers que possam ter se ofendido, p...
-
Review<< Matéria publicada em 18 de fevereiro de 2009: Rumores na imprensa européia dão conta de que FAITH NO MORE vai se reunir para ...
-
O MelodicRock.com informa que Richie Kotzen será o subtituto de John Sykes no power-trio formado por Mike Portnoy. Completando a formação, o...
-
Vinnie Vincent Invasion: Bobby Rock, Mark Slaughter, Vinnie Vincent & Dana Strum Episódio de Hoje: "Colegas" Abaixo, 5 rockeir...
-
Vem aí: Rage Against the Machine no Brasil Rage Against the Machine - People of The Sun Yeah people come up Yeah, we better turn tha bass up...
-
Segue abaixo nota oficial da Liberation: "August Burns Red e Liberation MC decidiram transferir a turnê latino-americana do ABR para de...
-
Devildriver - Clouds Over California - São Paulo 2011 Carioca Club - Brasil - 13/08/2011
0 comentários:
Postar um comentário